Smarter Decisions. Stronger Growth.
AI–Driven Player Engagement & Funding
Delivering smarter retention, engagement, and measurable growth.
Move beyond campaign-driven CRM. Golden Whale enables continuous, real-time decision-making across the player lifecycle, improving performance while reducing operational burden at industry scale.
Seamlessly connected to your existing tech stack, our AI decision layer predicts behaviour, optimises incentives, and executes with precision at scale.
Delivering measurable uplifts, including 150-450% improvements across key engagement metrics.
Supporting cohort-based UA funding for proven operations.
- Better decisions.
- Less complexity.
- Sustainable growth.
- Est.2022
Smarter Decisions. Stronger Growth.
AI–Driven Player Engagement & Funding
Delivering smarter retention, engagement, and measurable growth.
Move beyond campaign-driven CRM. Golden Whale enables continuous, real-time decision-making across the player lifecycle, improving performance while reducing operational burden at industry scale.
Seamlessly connected to your existing tech stack, our AI decision layer predicts behaviour, optimises incentives, and executes with precision at scale.
Delivering measurable uplifts, including 150-450% improvements across key engagement metrics.
Supporting cohort-based UA funding for proven operations.
- Better decisions.
- Less complexity.
- Sustainable growth.
- Est.2022
News
Golden Whale Supports AI Match Sessions as Premium Partner
Golden Whale will support AI Match Sessions as a Premium Partner, joining operators, innovators, and technology leaders in Malta to discuss the future of AI.
Attending NEXT Valletta 2026
Golden Whale will attend NEXT Valletta where Eberhard Dürrschmid and Claudia Heiling will meet with industry leaders to discuss AI-driven decisioning, retention optimisation, and scalable player engagement.
Golden Whale shortlisted for Innovator of the Year at the WIG Diversity Awards
Golden Whale has been shortlisted for Innovator of the Year at the WIG Diversity Awards.
Golden Whale and Cevro team up to advance AI-driven player interaction
Golden Whale has announced a new partnership with Cevro, an AI-driven platform focused on automating and improving player interactions across support and operational processes.
clients & Partners
How Our AI Player Engagement Solution Works
From Data to Decisions. From Decisions to Growth.
Golden Whale turns complex behavioural data into precise, real-time decisions, available to all your workflows, agents, and customer engagement tools.
Through FOUNDATION™ and BONUS PILOT™, our AI Player Engagement Solution enables operators to:
Make faster, more accurate decisions across the player lifecycle
Continuously adapt to changing player behaviour
Optimise engagement without manual intervention
No system replacement. No operational disruption.
THE RESULT: improved retention, more efficient incentive spend, and scalable, long-term growth driven by better decision quality.
Built for Precision at Scale
As an AI Player Engagement Solution, Golden Whale evaluates thousands of behavioural and related signals in real time to determine the most relevant action for each player.
Seamless Data Connection - No Integration
Connect instantly to your existing systems and multiple data sources. Activate real-time intelligence without complex integration.
AI-Driven Decisioning – Full Model Control
Continuously learning models analyse all available signals to deliver bespoke optimisation results and precise engagement control - the right action, at the right moment, for every player.
Measurable Impact
Track, test, and optimise performance with clear, outcome-driven insights. Every decision is accountable and continuously improving.
OUR TECHNOLOGY LAYER
FOUNDATION™
FOUNDATION™ is Golden Whale’s AI Player Engagement Solution that enables real-time data orchestration and machine learning across your existing systems.
It connects seamlessly to your existing data and systems, enabling you to apply machine learning across your operation without replacing your current stack. Allows you to combine tools, orchestrate data, and make better decisions across acquisition, retention, and reactivation, all in real– time.
The result is a more connected, flexible, and efficient way to operate, where machine learning supports decision-making without adding complexity.
Precision incentive decisioning, in real-time
BONUS PILOT™
BONUS PILOT™ applies the intelligence of our AI Player Engagement Solution to incentive optimisation, delivering precise, real-time bonus decisions.
Built on top of FOUNDATION™, it uses continuously learning models to analyse live player behaviour and determine the most relevant incentive, at the right moment, for each individual player.
Instead of relying on fixed campaigns and manual optimisation, BONUS PILOT™ enables:
More precise incentive allocation
Reduced bonus waste and inefficiency
Consistent, data-driven engagement decisions
All without increasing operational complexity.
By turning incentive management into a continuous, automated decisioning process, operators can improve retention, increase efficiency, and drive more sustainable player value.
Why golden Whale?
Golden Whale helps operators improve decision quality while reducing operational complexity, replacing 10-20 data engineers/data scientists with one technology layer.
- Zero Integration. Immediate Impact: Deploy quickly with no disruption. Move from data to decisions in days, not months.
- Better Decisions, Measurable Results: Improve retention, optimise incentives, and drive consistent performance through higher decision quality.
- Reduced Operational Burden: Eliminate manual campaign optimisation and complex CRM workflows. Free your teams to focus on strategy and creativity.
- Precision at Scale: Move from static segmentation to real-time, one-to-one decisioning across the player lifecycle, directly addressing your unique optimisation goals.
- Built for Sustainable Growth: Optimise for long-term player value with strategies that adapt continuously, not short-term spikes.
